Forest Fringe Farm’s Brand Identity
A small-scale Black-owned agroforesty farm, focused on regenrative practices, in Woodstock, New York. Supported by Cornell College of Agriculture and Life Sciences.
In collaboration with Product designer, Inbal Sella, we built the brand guidelines for the farm, which included logo, typography, graphic elements, voice, social templates, and market research. Utilized Shopify to build a website and curate an e-commerce user experience wheremerch, event tickets, and farm produce are sold. Provided SEO guidance, content creation consultation, extra drone photography for content. Visit forestfringe.farm a support small farms!Brand Identity, Art Direction, Website Design, Social Media, E-commerce, Packaging, Merch
![](https://freight.cargo.site/t/original/i/023129d91522c11180250221e367193e070447140eee3bfacc491b151119a586/1.png)
Preview of Brand Guidelines
![](https://freight.cargo.site/t/original/i/9d567b26674de877e35d0a2784d13365b890103bbd5975c350ebce68e37ae3da/Background---Context_-Brand-Misson-2.png)
![](https://freight.cargo.site/t/original/i/35095e3d299365ed0cab528bda31a2d18c8ac0a84f18149a828d86a49ed112d1/Background---Context_-Brand-Misson-1.png)
![](https://freight.cargo.site/t/original/i/6cb1fdc8461d9497b7f19ac98e4c7a6116a83bf2078c2f0124029b7b6d54128a/Background---Context_-Brand-Misson-3.png)
![](https://freight.cargo.site/t/original/i/c26dec24e9145e5b02f8a9ccaaee0b88b33ecf1fecd6efb56b804d0f2cd8f974/2.0-Visual-Identity-Overview.png)
Website Landing Page
![](https://freight.cargo.site/t/original/i/69661048faa47e278a2e0ddada3d190dedc0fe72f11d802d79d937e771cc5db9/Screen-Shot-2024-04-19-at-6.50.34-PM.png)
Sticker extras
![](https://freight.cargo.site/t/original/i/ef7265a59d74db57893f44e1b88400e6bd2bc8f032d9bef569bfce78e0c19a11/1.png)
![](https://freight.cargo.site/t/original/i/aa2b0f2ac60c6038bb6db9c4996c077ce4df0301ef69e8820ecb4e963a62396d/4.png)
![](https://freight.cargo.site/t/original/i/e6938c6091588b961715c35f7f5ca19ec990657e00b3ce0d4ad1763f407d2383/1.png)
Social Media Template Packages
![](https://freight.cargo.site/t/original/i/c5cf7372df59262288a495e7c3852cd953601bb3031d56f98dbf6f9b06f707b1/5.png)
![](https://freight.cargo.site/t/original/i/4b7c9f2a683da70737756665b1949ecbdf966fdc9c6c85dec61c516d18748469/12.png)
![](https://freight.cargo.site/t/original/i/95b4c56539b9b8b08edcf6a6a430fac6607b74fe8cb7cef34605e87913d03dbb/FFF---Social-Sketch-2.png)
![](https://freight.cargo.site/t/original/i/de8a16ffb39ac7f1f01cf17d3c6284d621e9bfac95a4ed3625d006734ed26dc7/2.png)
![](https://freight.cargo.site/t/original/i/afcbee7ffcd6b5033403bca6cb41e749e7dd294b80143b6ab38f1c952a2ac908/fff-logo-porto.png)
Support regenerative farming! Thanks for learning!