Forest Fringe Farm’s Brand Identity

A small-scale Black-owned agroforesty farm, focused on regenrative practices, in Woodstock, New York. Supported by Cornell College of Agriculture and Life Sciences.

In collaboration with Product designer,  Inbal Sella, we built the brand guidelines for the farm, which included logo, typography, graphic elements, voice, social templates, and market research. Utilized Shopify to build a website and curate an e-commerce user experience wheremerch, event tickets, and farm produce are sold. Provided SEO guidance, content creation consultation, extra drone photography for content. Visit forestfringe.farm a support small farms!Brand Identity, Art Direction, Website Design, Social Media, E-commerce, Packaging, Merch


Preview of Brand Guidelines


Website Landing Page

Sticker extras


Social Media Template Packages




Support regenerative farming! Thanks for learning!




Mark


Ronald McDonald House of Long Island Mural

Interactive mechanical toy mural about  the adventures of Momotaro, Peach Boy, with Corse Design Factory.

Ronald McDonald House is a non-profit organization that provides accommodation for families whose kids are undergoing medical treatments. RMH provides housing for families who need a place to comfortably and safely stay near by. In collaboration with Input Creative Studio and the New School York School of Interior Design, we created an interactive mechanical toy mural to retell a Japanese folklore, Momotaro aka Peach Boy. This resides in one of the RMH Long Island rooms in which Input Creative Studio designed.

Illustration, character design, storyboarding, art direction, mural, wood work.  Agency: Corse Design Factory

watch the story







behind the scenes


Mark

Women’s Health Magazine Print and Digital

Lifestyle magazine centered on the health, sex, nutrition, and fitness of womxn. Published by Hearst, largest global, diversified information, services and media companies. 


Role as an Associate Art Director and Designer for of 4 years, designed magazine layouts, art directed product photoshoots, managed illustration commissions, lead digital design packages, brainstormed visual concepts with editors. Working with a strong team of designers aka the Art Department, we collaborated with fitness trainers, editors, artists, writers, stylists, photographers, and videographers, creating engaging content keeping in mind of accessiblity and user experience. Visit womenshealthmag.com 

Art/Photo Direction, Print and digital editorial design, Animation, Illustration, Social Media



Printed Magazine Layouts





Digital Packages

Digital assets created for a themed package, called Transformations week, showcasing stories on implementing new fitness routines, habits, goals, and inspiration.
Art direction, video set design, commissioned artwork. Illustrator: Dave Coleman


Breathe Video Social Series

Breathing techniques: Triangle, Finger, Box
Animation, videography


Activewear Week Package

Photo art direction, design, typography



Some of my favorite digital stories I designed and art work commissioned. Click to read!



Breakfast Week Package

Illustration, art direction, animation



Sneaker Awards

Art direction, motion, editorial layout





Symbolism photoshoot

 Women’s health lifestyle photoshoot of daily objects for general article. Representing fertility, genitalia, pain/pressure, bodily systems, mental health






Me and puppies! Thanks for viewing!



Tribe Meditation Website 

Spiritual community providing meditation and wellness services in Poconos, Pennsylvania, by Kengela Charriez.

Consulted and re-designed website to enhance the user experience of booking an appointment and improving clarity of the services provided by Tribe Meditation. Implemented engaging photography to build trust and highlight the community. Guided client on copy writing, content creation, and marketing. Visit tribemeditations.com

Brand Consultation, Web Design, UI/UX, Photography, Social Media


Engaging Header / Landing page


Quote block

About page


 Dried Rose petals and Blue Lotus herbs on a plate, during a Plant Medicine ritual.

Mark


Amplify Your Chill

A podcast by Geraldine Mae Cueva on how you “make chill.”

Listen to Amplify Your Chill on Spotify. People ask me why or how do we make chill and what I like to say is chill is a state of being.
Branding, Illustration, Art Direction, Animation, Content creation



Mark